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Tag: content writing

Polished to Death: How Playing It Safe Kills Connection

Posted on April 28, 2025April 28, 2025 by Alex

When we sold my last house, we were told to strip it of anything that made it identifiably ours. The brightly painted walls had to go, the art needed to come down, the rooms we had lived in, played in, and built memories in had to be scrubbed clean of anything personal. We painted the…

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How to say, “Go fuck yourself” in Corporate

Posted on April 15, 2025April 15, 2025 by Alex

Or: What Happens When You Offer a Writer $25 for a 4-Hour Test Project and Expect a Thank-You As a freelance writer, I’m always open to new clients. It’s a rollercoaster kind of job; some months are packed, others are quieter. So even though I’m busy right now, it doesn’t mean I will be next…

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Clarity Builds Connection

Posted on December 10, 2024December 20, 2024 by Alex

I’ve been seeing a lot of posts recently dismissing the importance of language and grammar, claiming it’s elitist and outdated to focus on the rules of communication. So OBVIOUSLY, I have something to say about that… You can say grammar doesn’t matter, spelling doesn’t matter, it’s the message that matters, not the way it’s delivered……

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All About Alex

Posted on April 20, 2022December 20, 2024 by Alex

In the Beginning. . . My journey into content and copywriting didn’t start with a sparkly epiphany. It was a deliberate choice, combining my love of storytelling with my academic background in English, Sociology, and Business. (Yup, I genuinely loved research papers in university.) I’ve always been A Writer, but it wasn’t till the dawn…

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